Setting up a business can be exciting and rewarding. Unfortunately, approximately 50 percent of new small businesses collapse within the first five years. Small businesses fail for a range of reasons, including poor location, low demand for products and services, and insufficient capital.
Going shallow and too broad when attacking an niche is one huge mistake a lot of newbies on the Internet make. Because of this you will struggle to get traffic cheap enough to earn money and struggle to get a business off the ground.
This is actually something a lot of people struggle with on the Internet. In fact it could be one of the main reasons many newbies get frustrated and quite even trying to succeed. What I’m talking about is when people go to shallow in a niche and too broad.